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Georgetown University

Higher-Education Design for Georgetown University: Logos, Brochures, and Program Identity

Georgetown University has turned to KTD Creative across multiple projects — logo design and numerous program brochures — to communicate the rigor and ambition of its programs. It’s a relationship built on translating complex academic ideas into clean, modern design, one program at a time.

What kind of design work does a university like Georgetown need?

Universities run many programs, each competing for high-caliber applicants and each needing to convey identity, rigor, and momentum. That calls for a partner who can produce consistent, high-quality collateral at volume — logos, brochures, and program materials — while adapting to the distinct voice of every department.

How did KTD approach the work?

We’ve collaborated with so many departments and programs across Georgetown University that we’ve lost count. With each engagement, we bring a sophisticated understanding of the Georgetown brand, adhering rigorously to its visual identity and style guidelines while creating space for each program to express its own character and purpose. Through close collaboration with program leadership, we develop work that is distinctive, strategically considered, and impeccably executed—maintaining a cohesive Georgetown presence while ensuring every project speaks directly to its intended audience.

What was the result?

Design that consistently exceeds expectations and elevates how Georgetown’s programs present themselves.

“KTD Creative designed a program brochure for our MA program at Georgetown University. The results were beyond our expectations. KTD effectively translated our ideas about graduate education into an exciting and beautifully designed brochure that emphasized the element of forward momentum. The result was clean, modern, and really transformed our program’s image.”

— Yonatan Morse, Associate Director, MA in Democracy and Governance, Georgetown University

Curious? Contact us to learn more.