Dance Place, a DC performing arts institution, needed a marketing partner who could both refresh its brand and keep pace with a busy, shifting calendar of programs and campaigns. KTD Creative became that partner — through a comprehensive rebrand and ongoing, specialized campaign work.
Arts organizations run on many overlapping deadlines — seasons, events, fundraising, programs — with lean internal teams. Dance Place needed a partner who could deliver a cohesive brand and then scale up and down to meet evolving needs without disrupting their staff.
KTD Creative has worked with Dance Place since 2014, building a long-standing, collaborative relationship with the organization. Over the years, we’ve contributed copy for the website and supported a wide range of writing, editing, design, marketing communications, and social media strategy projects, including annual reports, season programs, posters, brochures, postcards, fundraising mailers, press releases, advertising, blog content, social media posts, and advertising in the Washington, D.C. Brookland Metro station.
Our work has always been highly collaborative. We’ve worked closely with Dance Place staff members and senior leadership throughout the years, developing a deep understanding of the organization, its audiences, and its evolving needs. This close partnership allows us to tailor our approach to each project while maintaining consistency across Dance Place’s communications and visual presence.
A long-running creative partnership that renovated Dance Place’s marketing output from fundraising campaigns, season programs, annual reports, advertising, and wayfinding — giving every audience touchpoint one consistent voice.
“KTD Creative has completely renovated our organization’s marketing output with their hard work and inventive solutions. Between a comprehensive rebranding and many specialized campaigns, Kate and her team have delivered our vision in a graceful, thoughtful and robust way. Lovely collaborators, beautiful work!”
— Amanda Blythe, Marketing Manager, Dance Place, Washington, DC